“One of the best trademark outfits in the United States”, Cowan Liebowitz & Latman is “an exceptional IP boutique that serves many leading brands”. “It is a huge player on the prosecution side, as it houses a raft of skilled professionals, which grants it a reservoir of expertise that few can match.” The group also boasts an enviable record in litigation and has been central in a myriad of important cases. “ The consistency of its lawyers and its longevity speak volumes to its quality.” 

“Cowan is by far the best firm we’ve worked with and Jonathan Z. King is the principal reason. . . .In [one] case . . . the company threw a ton of money and resources against us, with a large trial team . . . but Jonny simply ripped them apart with his courtroom abilities and his sharp analysis of trademark law supporting our case.  He’s so smart and really understands our business, but is also incredibly unpretentious and down-to-earth.”

“One of the best anywhere in the world when it comes to trademark counselling, prosecution and litigation, Cowan Liebowitz & Latman renders an A-to-Z service to prestigious companies from a cross-section of brand-intensive industries. The team sustains relationships over long periods of time, which reflects its unswerving commitment to quality and superior service. Further evidence of this can be seen in the superlative feedback garnered by multiple team members.”

”In cases where settlements are possible, [CLL's] lawyers will always foster settlement. However, in cases where they have to litigate hard, they do. Moreover, the time given to each matter is ample despite their busy schedules. I’ve always found that they make clients feel special and, often, the feeling is that my matter is the only matter they are handling because of the constant care given to it. This is rare in law firm partners.”

“I like their stick-to-it-tiveness (sic.). As one example, we have found foreign trademark offices do not treat trademark registrations the same way as a registration would be treated by the USPTO. Cowan, Liebowitz, with our advance permission, fights to get the registration the way we want it. In my experience, they always win.”